We have talked about the perfect measurements for your Instagram articles and images, in addition to the best times and days to post on Instagram, but what about your profile picture? Your Instagram profile photograph is one of the first impressions you make on people, so of course you would like to make it a great (and lasting) one.
Instagram’s little profile photo dimensions, coupled with the shockingly short period of time you’ve made an impression, getting your profile photo right is paramount. Here is what you want to know to ensure a perfect profile photograph.
Instagram profile photograph dimensions
That means that is the size of this photograph as displayed on your profile. In the feed, it is scaled down much smaller, to 40 x 40 pixels. Just to throw a wrench in the mix, your profile photo does not actually display as a square: it is a circle. Thus, you ought to leave some empty space in the corners.
That does not mean that your photograph needs to be this exact size once you upload it, though; it is possible to upload photographs much bigger than 180 x 180 pixels.
If your original photo is not a perfect square, then you can just crop it to remove the surplus, so long as you maintain the components that you would like to concentrate on from the visible area, leaving enough empty space in the four corners so significant visual elements are aligned perfectly when the picture is displayed as a circle.
Tips for an Wonderful Instagram profile photo
Whether you are using a photograph of your smiling face or something else as your profile photo, there are a couple of tricks and tips to follow to get a excellent profile photo.
The first choice to make is whether you will use a photo or a logo — or any other branded image. The solution is dependent upon the kind of profile you have. If you are a solopreneur (meaning essentially you are the brand), a photograph of yourself makes sense for your profile picture. The exact same is true for private profiles also.
For brands which are widely recognized by the business emblem, the profile photograph is the best place to incorporate your brand’s stamp to your company profile. The fantastic thing is that logo will be convenient for other social networking profiles, also, as graphics using a 1:1 aspect ratio function well for Twitter and Facebook, also.
Alternatively, brands might elect to use a photo which includes a product.
If you are not using a symbol, you will find other aesthetic considerations. One of the primary factors is the background: it needs to be flattering, yet offer enough contrast. Neutral backgrounds work well for many purposes.
If you are using a photo of a product, a whole lot of magazines piled up in the background or a clearly cluttered room can detract from the ability of your profile photograph by competing with the primary focus of the picture.
Opt for soft light
Natural lighting will work well for many photography, especially when the subject is a person. However, it’s also advisable to avoid direct sunlight, as you are more likely to catch shadows. Because of this, the organic light right around sunset or sunrise (aka’golden hour’) will work well. If you will need to have a photograph in the bright midday sun, go inside close to a natural light source such as a window to receive a similar natural effect.
That is, unless you are trying to get a dramatic effect, in which case direct, bright sunlight works to your benefit for producing dark silhouettes. Dim lighting conditions may also result in a particularly striking, impressive Instagram profile photograph, so the perfect lighting conditions really depends upon the effect you are going for.
As soon as you’ve created the ideal Instagram profile photograph, stick with it for a little while. Some users change their profile picture every couple of days, or even daily. However, if brand recognition is your target, using a constant profile picture will help your long-term followers (in addition to new followers) easily recognize your articles once your profile picture looks in their feeds.
When you use this option, Instagram automatically uses the profile picture you are using on the network you are importing from. Bear in mind, however, your profile picture size is probably bigger than the recommended 200 x 200 pixels or less for Instagram, so you will likely need to upload a new photograph especially designed with Instagram in mind.
If you are trying to cultivate your Instagram following, maintaining these best practices in your mind to make an remarkable Instagram profile photograph will help to produce a killer first impression when new visitors land in your profile. Likewise, using a high quality photo that is on-brand will help solidify your brand identity on Instagram and outside.